Answers To 7 Popular Search Engine Optimization Questions

More and more website owners realize the benefits of top search engine ranking. Therefore, they are willing to invest their time and money in search engine optimization. At the same time, many search engine optimization problems arise. I am trying to address some of them in this article.

Question 1. For the sake of time saving, I just scan our pamphlet as an image file and put it on our main site. Can you help me optimize the website for high ranking?

Your pamphlet may contain lots of text for visitors to read. Since you only scan it as an image file, search engines only recognize that you have a single image file in your webpage. Simply put, they just treat it like a photo or a graphic, and do not convert your image text for analysis and indexing. A solution is to add an alt attribute for the image. It is a bit better because a few HTML text are available for search engines to "understand" your webpage content. However, comparing with rich HTML text in a webpage, text in alt attribute is too few for search engines to analyze significance of your webpage.

Therefore, I do not recommend this approach although it may save you time in building a webpage.

Question 2. If I implement a SEO campaign, does it mean that I can give up my pay per click search engines marketing (PPC marketing)?

SEO campaign and PPC marketing are not mutually exclusive. On the contradiction, they are complementary with each other. First, I suggest you implement both natural SEO and PPC marketing for high conversion keywords. You can get more exposure in the search result pages. Second, because of copywriting or marketing communications consideration, you may not be able to implement SEO for all useful keywords. Under this circumstance, why not use PPC marketing as an alternative? For example, the word "pay-per-click search marketing", "PPC marketing", "search engine marketing", "paid search" are more or less with the same meaning. However, it may be confusing to use all the terms interchangeably through your website.

Question 3. My boss wants to have a full flash website so that our company site is more visually appealing. Can you help me to optimize the website after we make a full flash website?

From experience, many search engines can not "read" content from flash files. In many cases, search engines only treat flash file as if it is a single image file. They do not index the text or follow the navigation links to index content.

Matt Cutts, a Google representative, stated that Google has some improvements in reading textual content of a flash file by utilizing the search engine SDK tool offered by Adobe / Macromedia. However, the tool has not been updated frequently and extract text out of a flash file correctly is difficult. To conclude, reading textual content from flash file is still at a preliminary stage.

It implies that a full flash website is unlicensed to be well indexed by search engines. If natural top search engine ranking is very important to your success, it is not recommended to make a full flash website unless you have a large PPC marketing budget or very confident to create high link popularity over short period of time.

Question 4. Does a dedicated IP address help my search engine rankings?

Dedicated IP address is not an imperative to get top search engine ranking. Many websites with top search engine ranking are using shared web hosting plans. It means that they are sharing the same IP address with other webmasters with low search engine ranking.

However, if your IP address is shared with many search engine spammers, your site's ranking can be adversely affected. Therefore, some search engine marketers prefer to get a dedicated IP address from their web hosts.

Question 5. If I have lots of content in a webpage, is it better to separate the content into 2 webpages?

I think it depends on search engines. For example, Google crawls only about the first 101 kilobytes of a webpage. If your content is more than 101Kb, you're better separating the content into 2 webpages.

Question 6. Why does my site suddenly disappear in Google?

There are several reasons for Google to exclude your site. First, you must make sure that your site meets Google's quality guideline, ie no spamming. For example, you do not put hidden text and links in your website. Second, your site is not hacked. Third, you should check whether your site has some malware. Last but not least, your site may be too new and Google is in the process of refreshing their index. During the process, Google may fall back to the old index version and hence your site suddenly disappears.

Question 7. How can I increase ranking of internal sub-pages?

Many webmasters found that sub-pages of their sites have poor search engine ranking and want to improve rankings of sub-pages. To solve the problem, you should ensure the sub-pages are not buried too deep within a site. Important sub-pages should get more internal links via cross linking related pages. In addition, you should try to get some external site links to your specific sub-pages.

Learning Hebrew in Easy Steps

Learning the Hebrew language requires an investment of time and effort just like in the case of any other language. Hebrew is one of the oldest languages ​​in the world. Moreover; across the globe there are countless individuals who communicate in this language. Today the world is home to seven million individuals who speak Hebrew. It is the official language of the state of Israel as most of the Hebrew-speaking population is settled there. Hebrew can be segregated on the basis of modern and Biblical Hebrew due to the significant changes that have occurred in the language.

One of the major reasons why some people want to learn Hebrew is the fact that this language has a strong history which contributions people. Also, the Old Testament portion of the Bible was originally written in an ancient form of this language and there are countless other religious books that are available only in Hebrew.

How quickly students learn Hebrew depends on a lot of factors which also include the deduction of the student. The process of learning the Hebrew language can be augmented by:

1. Watching Hebrew movies

2. Reading Hebrew literature

3. Or even listening to Hebrew music etc.

There are many individuals who read children's story books in Hebrew to grasp the basics of the language and allow them to better understand the grammar and vocabulary. Those individuals who native language is not Hebrew or another Semantic language will find it difficult to learn in the beginning. However; as they understand the basics of the language better, they will realize that Hebrew grammar is logical and simple with fewer words than in other languages. Unlike English, this language is written from right to left and its script is called Rashi.

In almost all the online courses, the basic lessons in the Hebrew language start with their alphabet. There are twenty two letters in the Hebrew alphabet. The next stage covers the vowels which are referred to as the nikkud. Since the letters in the Hebrew language can be converted into vowels using tittles and dashes, it can become confusing for students; but with practice they will grasp a better understanding of the language.

Perfecting the pronunciation of Hebrew is the key to learning the language. This is the reason online lesson plans are supplemented with audio files to help students in pronouncing the letters and the words in the correct manner. These courses focus both on the correct usage of the vocabulary and grammar. Advanced Hebrew online courses make use of video and audio files to aid their students in understanding this language to their best.

Why the Color White Does not Work For Everyone

White is a staple in most women's wardrobes. But believe it or not, it does not work for everyone. In fact stark white does not work for most women!

Every woman has a unique natural movement that is expressed in her body language, physical features, and overall approach to life. We look our best when we wear colors that match our natural movement and expression.

Let's look at white through a vibrational / movement lens. Imagine a scale where one end of the scale represents no movement and the other end of the scale represents very high movement. Where would you place stark white on that scale?

Think about it, white is still, constant, plain and pure. White is color with nothing added. It would go on the no movement side of the scale. If you are the type of woman with a higher more dynamic or buoyant nature, white is going to appear as though it is sitting on top of your body rather than becoming a part of your whole expression of beauty. If you are a woman with a more subdued nature, white is way to stark and cold for your natural warmth and comforting style. Women with a more structured, stylized nature look best in stark white.

Here are some substitutes for white for women with different natural movement levels. Changing your pure, stark whites to these honoring substitutes will bring life and vitality to your natural beauty.

If your natural movement is more buoyant and spontaneous, you will look best in winter white. Your naturally sunny nature is honored by the warmth of winter white.

If your natural movement is more subdued and gentle, you will look best in eggshell white. Adding the grayed undertone supports your relaxed, calm approach to life.

If your natural movement is more swift and dynamic, you will look best in a shade of light tan that we call wheat. This golden tan color honors your rich and substantial approach to life.

Pure / stark white when worn by the wrong woman will add years and the illusion of added pounds to your appearance. So throw away the idea that white is a neutral that everyone can wear. It's just not true.

Giving up your white is not as hard as you think. Replacing it with your version of white to honor your true nature will take years off your appearance and pounds off your body. And with results like that who would not want to give up their stark whites!

Knowing your true nature and natural movement and matching your clothing to honor this natural expression will bring out your true beauty to a level that will even surprise yourself.

Stop Branding Them and Brand Yourself

Brand names are the first step to building a presence online. This is what new marketers need to focus on first. Pushing products and programs from the beginning is a critical mistake that many people seem to make. You want to build up some credibility first. Try not to come off as a opportunity pusher. This is someone who joins a program selling product after product claiming that it is the next big thing. You're campaigning a companies qualities, not your own.

Here is a real world example. Take any pro athlete or movie star that we see on TV, they are pushing everything from cell phones to underwear. People are swarming to the stores and buying these things just because their favorite player has a pair or uses the product. They do this not because those golf balls are the best, or those are the most comfortable boxers. They swarm to the stores and get those items because they admire and have a feeling a trust when it comes to their favorite actor or athlete. Those players and ball players have built strong brands. There names alone hold strength and value. You have the same ability to do so. If you brand yourself first and develop a feeling of trust and provide value, you can get out here and sell anything. Look for a targeted area you want to focus on. It is much easier to appeal and attract people with things that you already have knowledge of and are interested in. Your goal is to gain trust and let people know that you only supply things that are of value.

Get yourself together first. Build up your brand name and then start to introduce products later. When you have established your brand, people will buy the things that you believe are worth their time and money. You do not want to take them to places you have never been. Provide them with products or opportunities that are good and you would actually use. It can be computer supplies, maybe its studio equipment. Whatever the targeted market is, become an expert in it. Take the role of authority and provide them with the right products.